Big Data free essay sample

These data stores can be extremely valuable, but can also be equally as expensive, creating both problems and opportunities for those data owners. I believe that having vast amounts of data is more beneficial than it is harmful. Data is used in many ways and for many things. The benefits of having this data are evident in companies such as Google, Facebook, and even with the federal government. Their success in business comes from having the capability to store and access great amounts of data quickly and efficiently. This comes from the right combination of hardware, process, governance, and application. Knowing what data to gather, how to utilize it, and having the equipment and technology to utilize it appropriately puts these businesses and others like them, ahead of the game. Companies that cannot gather the data and handle it appropriately, tend to fall by the wayside in this information and information technology driven world we live in today. We will write a custom essay sample on Big Data or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Having vast stores of data can be overwhelming when it isn’t managed and utilized appropriately. However, when it is, that data can enable the owner to have the advantage over its competitors. Data is used for market analysis, streamlining business processes and functions, and much more. If you know what data is valuable, and how to utilize it, the more data you have the more of an advantage you have as well. As George Shen stated in his article on business intelligence and business analytics, â€Å"the big data era introduced an astronomical amount of data, the wealth of information that companies can potentially unlock and the depth and breadth in which organizations can perform analysis, enable technology and apply analytical methods of the 21st century† (Shen, 2011). It’s not a race to see who can gather the most data, but it is a race to see who can gather the most useful data, and use it the best. As Shen pointed out, this data presented opportunities to companies that would otherwise be impossible for them. Simply the amount of knowledge that can be gathered about their consumers in a short amount of time would have taken so long to gather that the analysis would no longer be valid, if it was possible to gather that information at all. Their shopping habits, their entertainment interest, and so much more, all gathered within minutes of them utilizing a search engine. Not all data is equally as valuable, so making the right decisions as to what data to keep and what data to purge through prioritization is paramount. Gathering, storing, and utilizing data can be quite expensive, particularly with very large amounts of data. That data must also be secured, which can also be costly. There are several different solutions for data storage, and those solutions can either be in house or cloud storage. Choosing the right data storage and processing solutions is just as important as the data itself. While cloud solutions tend to cost less, they are also less secure and less robust than available in house solutions. â€Å"This is why the primary hope for securely storing critical information should and must lie with technologies that increase capacity and access times without requiring that the data leave the enterprise†; also suggesting that prioritizing data, using a cloud solution for less valuable data, might be beneficial when the decisions are made wise about the prioritization† (Trembly, 2010). With the right prioritization, data that is stored, processed, and secured appropriately can be invaluable to a company and its success. The more of this valuable data there is, the better a business analysis can be. Although these mass amounts of data can be beneficial, it can also be very damaging to business. The hardware and manpower required to manage large amounts of data is not cheap. A company can easily find themselves in a situation where they are paying to store data that is not offering any benefit to business or to business strategy. Those situations can easily consume a huge portion of an IT department’s budget, and leave gaps in other places where the money could be more wisely spent, such as security. Not only is it expensive to store and manage mass amounts of data, but storing the wrong data can also slow other processes down. Applications and processes that require the use of stored data have a slower response time because it takes longer to process through data that is not relevant. Time is a critical factor in IT, particularly when it comes to maintaining a competitive advantage. Too much data can also cause issues with the reports being generated from the data stores. â€Å"The rich lode of Web data, experts warn, has its perils. Its sheer volume can easily overwhelm statistical models. Statisticians also caution that strong correlations of data do not necessarily prove a cause-and-effect link† (Lohr, 2009). If the wrong or irrelevant data is being reported, it can skew the information provided in reports, and in turn cause decisions to be made based on inaccurate information. Many people view cloud computing as a way to minimize the issues that come with big data. Cloud computing can offer other benefits such as web based access to the data by customers through application, making the process of recalling information from databases storing larger amounts of data more expedient. Unfortunately, even cloud computing, at a reduced cost than in house data storage, comes with its own issues when it comes to big data. â€Å"Yet despite advances in capacity and access speed, the flood of data today threatens to overwhelm our ability to control it. And the more we trust the Internet to help with storage needs, the less control we have and the more risk we take† (Trembly, 2010). When relying on cloud computing to resolve big data issues, the security of the data is then also reliant upon the service provider of the cloud. With data being so valuable to business, losing control due to overwhelming quantities, or handing over control to an outside storage and service provider can have some terrible consequences. Even though there are solutions to dealing with the issues related to big data, they come with inherent risk that may simply not be worth the possible cost. Regardless of the possible negatives associated with big data, it is undeniable that the benefits of it are tremendous when managed appropriately. Our accessibility to data has increased exponentially, and with it, so have the opportunities associated with it. It is the size of the data sets on the Web that opens new worlds of discovery† (Lohr, 2009). Businesses can gather and access data that can mean the difference between success and failure, between remaining competitive or becoming irrelevant. The key is to manage big data effectively, alleviating excesses, and utilizing it appropriately. Big data is a benefit, so long as it can b e managed and not be overwhelming. Works Cited Shen, G. (2011). Unplugged: the disconnect of intelligence and analytics. Information Management, 21(1), 14. Retrieved on November 28, 2012, from http://www. information-management. com/issues/21_1/unplugged-10019478-1. html Trembly, A. C. (2010). The problem with data storage: way too much information. Information Management. Retrieved on November 28, 2012, from http://www. information-management. com/news/data_storage-10016887-1. html Lohr, S. (2009). For todays graduate, just one word: statistics. NYTimes. com. Retrieved on November 28, 2012, from http://www. nytimes. com/2009/08/06/technology/06stats. html? _r=2amp;em

Secrets - Ladybug, Ladybud... essays

Secrets - Ladybug, Ladybud... essays Sometimes in life, if you do not tell the truth or if you withhold information it causes a lot more grief than if you had just been honest. These secrets are destroying relationships everywhere. In Ladybug, Ladybug... the secrets kept between characters causes them to come close to losing one another. Without allowing people to become close or neglecting to tell them of important information about yourself you will lead yourself to destruction. In W.O. Mitchell's Ladybug, Ladybug... secrets are destructive as demonstrated through Nadya and Lyon's secrets and also through life assessing images. The worst kind of secret is one in which you withhold information that could potentially save a person's life. Nadya's secret is one of this nature. She neglects to tell her employer, and newfound friend, about her ex-lover who had been stalking her. She also keeps this from her young daughter who should be more cautious with strangers. The problem grows when Nadya becomes worried about her ex-lover and keeping him a secret to the point of ignoring and not paying attention to her child. This causes the child to be distraught and unaware of things around her. As Lyon, her new friend, notices the tension and questions Nadya about what had happened, why she was upset, she replies, "I ran across someone out there, a guy. Somebody I'd just as soon I hadn't run across. That's all. No big deal" (p. 80). Being unaware of the dangers, Lyon does not pay close enough attention to the child either, considering the extra attention needed now to keep away from harm. In fact, while at the park with the child he falls asleep on the park bench. "Maybe he ought to join her now. No. This time the round-about had really taken it out of him, and it was lovely here with that spring sun so kind on his eyelids" (p. 208). Through this unconcern for the child, she falls into the hands of her kidnappe ...

Development Of African Historiography Essay Example | Topics and Well Written Essays - 1500 words - 2

Development Of African Historiography - Essay Example The historians, mostly hailing from European nations, who relied on material and tangible discoveries as the only sources of information about the early life of any culture, classified the world into â€Å"civilizations† based on an inappropriate definition of the term referring only to societies that left evidences of complex social and cultural systems with a centralized authority that controlled labor, wealth, military forces and commissioned the construction of cities and towns and other public buildings, as well as works of ‘monumental’ art. (Ehret)This approach led to a distinction between different cultures around the world on the basis of intelligence that was measured mostly from written texts that could be translated and could provide a vision into the life of the early people, dismissing the rest of the world as ‘uncivilized’ and ‘unintelligent’ (Ehret) Such attitudes assisted the slave traders in undermining the humanity of the African people, looking down upon their traditional values as ‘primitive’, their ethnic communities as ‘tribes’, their nation as a ‘race’. (Ehret 4-9)These terms though originally meaning nothing degrading have come to be associated with ideas denoting a distinction from what is considered to be ordinary and accepted in a ‘civilized’ society and consequently such dismissals prevented the historians of that time to investigate events that accounted for African history. Thus the rich cultural life of a huge percentage of the population of the world has been left undiscovered due to the limiting beliefs and predetermined superiority of smaller class. Historians today, however, have understood the implications of such an error and have made efforts to develop unique research methodologies for investigating past events through mainly Oral Tradition and Archeology as well as other interesting sources such as genetics, linguistics, and botany.

Mental Causation Essay Example | Topics and Well Written Essays - 1500 words

Mental Causation - Essay Example The problem of mental causation is one that has been described to be an intuitive one, focusing on the possibility that mental events cause physical events and physical events cause mental events. The major problem put forward by mental causation has to do with how mental events have causal effects on physical events, given the fact that the body, which is responsible for physical events is deemed to be independent of the mind. The main issue with mental causation has to do with a non-correspondence in explanation that seems to underline the understanding that the body is only physical and material. This is because if the body is only physical and material, then it should be controlled only by physical and material motivations for the body to act. For example, a person should decide to buy a certain color of a shoe because the leg has the material urge to wear that shoe. But once the problem of mental causation is brought into the argument, a new position is taken that it is possible for the mind, rather than the leg to be the source of motivation as to why a person would want to buy the said color of the shoe. This makes the problem of mental causation a highly dualistic situation, whereby the mind and the body are seen to relate together and affect each other.The whole problem of mental causation has been claimed by some to be a dualist philosophy rather than a generalized philosophy of mind. This is because as the name implies, dualism takes the position that the mind and the body are not identical.

Human Physiology and Anatomy Write Up

Human Physiology and Anatomy Write Up In the practical the systolic and diastolic blood pressure was measured, heart and respiration rate, tidal volume, minute volume and % gas analysis at rest and immediately after a short period of exercise will also measured. The respiratory volumes will be measured by collecting expired air in a Douglas bag via a mouthpiece and a valve. Definitions Of Key Terms Heart rate is the number of heartbeats per unit of time typically expressed as beats per minute (bpm) which can vary as the bodys need for oxygen changes, such as during exercise or sleep.- Web definition Wikipedia Systole the contraction of the chambers of the heart (especially the ventricles) to drive blood into the aorta and pulmonary artery. Diastole the widening of the chambers of the heart between two contractions when the chambers fill with blood.- Web definition Wikipedia Blood pressure (BP) is a force exerted by circulating blood on the walls of blood vessels, and is one of the principal vital signs. During each heartbeat, BP varies between a maximum (systolic) and a minimum (diastolic) pressure.- Web definition Wikipedia Respiratory rate (RR) is the number of breaths a living being, such as a human, takes within a certain amount of time.- Web definition Word Net Web Tidal volume is the lung volume representing the normal volume of air displaced between normal inspiration and expiration when extra effort is not applied. Typical values are around 500ml or 7ml/kg bodyweight.- Web definition Wikipedia Respiratory minute volume is the volume of air which can be inhaled (inhaled minute volume) or exhaled (exhaled minute volume) from a persons lungs in one minute.- Web definition Word Net Web Factors that were taken into consideration when working with a human subject, is health factors, is the person physically fit to stand the exercise. Mental stamina if the subject can withstand the pressures of lengthily exercises. Method: Ask a demonstrator to check that the Douglas bag is correctly connected to a mouthpiece, valve and three-way tap. Once seated comfortably on a bike, the subject should put on a nose clip, then breathe through the mouthpiece with the three-way tap open to the atmosphere for a short period for acclimatisation (Question why is this?). The tap should then be opened to the Douglas bag for five minutes during which time one observer measures the respiration rate using a stop watch and another observer obtains values for resting systolic and diastolic blood pressures as directed by the demonstrator. At the same time, another group member estimates the heart rate every 60 seconds. At the end of the 5 minute period the three-way tap is closed. The subject is now connected to a second Douglas Bag and using the bicycle ergometer provided, the subject should exercise for five minutes. NB, this should be light exercise only. As the subject exercises recorded the heart rate every 60 seconds as before. As soon as possible after the subject has stopped exercising the expired air should be collected in a Douglas bag (as above) but for only one minute, and measures of respiration rate and heart rate should be made for 5 minutes. Record blood pressures. Take a gas sample from each bag used and measure the volume of expired gases in each bag (a demonstrator will assist you). Gas samples should be analysed for % oxygen and carbon dioxide. You will be provided with % oxygen and carbon dioxide values for inspired room air. Using the method above, none of the format was changed. Dissuasion: In upright exercise with all factors remaining equal, systolic blood pressure slowly amplifies while diastolic blood pressure remains the same. Diastolic pressure may even decrease due to vasodilation, or the slight variation of blood vessels caused by the heart pumping harder to spread more oxygen throughout the body. Diastolic blood pressure is the extended at base blood pressure, when pressure is weakest, and systolic shows pressure at peak times, when heartbeats force blood through the veins. Since systolic pressure is unswervingly associated to how the heart functions, it is affected the most by exercise. However, since the type of exercise and the amount will force a change on the bodys blood pressure. Dynamic, or aerobic, exercise, will affect blood pressure another way from static exercises. Characteristically during exercise heart rate will increase, this is in direct to increase blood flow to the functioning muscles to allow for amplified respiration in order for the muscles to work well. Therefore the more exhausting the exercise, the more your heart rate will increase. Blood pressure will also increase during exercise and again depends on strength levels. During exercise such as running/cycling/swimming systolic pressure will raise steadily whereas diastolic pressure will increase only somewhat. Exercise in healthy people can lead to, arterial CO2 levels rise slightly with light, moderate, medium and sub-maximum exercise strength levels regardless of the route of breathing during exercise. Since CO2 is the influential vasodilation agent, total arteries and arterioles improve blood and O2 delivery to all vital organs of the human body, including the heart and brain. Vasodilation guarantees aerobic respiration in body cells making it likely for healthy people to benefit from aerobic exercise without any key problems associated to tissue hypoxia causing too elevated blood lactate, muscle spasms, injuries, low recovery rates, volatility, stress, poor sleep. Looking at the Graphs on the separate page, there seems to be no large variations in the data. As graph one show shows a nice trend, that when the subject is resting there heart rate is a normal pace, as they started exercising the rate slowly goes up, and as the subject begins to get into the recovery period, the subjects heart rates starts to settle down. Graph two and three show that O2 and CO2 levels in a subject that has been exercising. Referencing: Wiki Answers (Unknown) What Happens To Your Heart Rate And Blood Pressure- [Online]. Available from: http://wiki.answers.com/Q/What_happens_to_your_heart_rate_and_blood_pressure_during_light_exercise#ixzz1Fjg4LKbJ [Accessed: 01 March 2011] eHow.com (2003) How Does Blood Pressure Change During Exercise? [Online]. Available from: http://www.ehow.com/how-does_5163258_blood-pressure-change-during-exercise.html#ixzz1FjfoHxac [Accessed: 01 March 2011] Normal Breathing (Unknown) Effects Of Exercising On The Respiratory System , [Online]. Available from: http://www.normalbreathing.com/c-effects-of-exercise-on-the-respiratory-system.php [Accessed: 03 March 2011]

Executive Summaries Essay

The executive summary is usually no longer than 10% of the original document. It can be anywhere from 1-10 pages long, depending on the report’s length. Executive summaries are written literally for an executive who most likely DOES NOT have the time to read the original. †¢Executive summaries make a recommendation †¢Accuracy is essential because decisions will be made based on your summary by people who have not read the original †¢Executive summaries frequently summarize more than one document Types of Summaries Summaries written in order to recommend a specific course of action are executive summaries. Summaries that highlight the major points of a long piece are called abstracts. The purpose of an abstract is to allow readers to decide whether or not they want to read the longer text. View our Writing Guide about Abstracts Standard summary only refers to a summary of someone else’s published work and is written for a variety of purposes. View our Writing Guide about Standard Summaries Processes for Writing an Executive Summary Executive summaries are typically written for longer reports. They should not be written until after your report is finished. Before writing your summary, try: †¢Summarizing the major sections of your report. You might even copy text from your report into the summary and then edit it down. †¢Talking aloud or even tape recording yourself summarizing sections of your report. Questions to Ask Yourself as You Write †¢What is your report about? †¢Why is it important? †¢What is included in the report? †¢What is included in each section? Concise Statement As a cover sheet to your document, an executive summary need not go into ANY mention of how you conducted your analysis and/or what you’re basing your conclusion on. Instead, begin with a concise statement of the conclusion you reached after conducting your analysis and/or research is the paper that will be attached. For example, after a comparison of what other schools like CSU do about personal calls for faculty, you conclude that the CSU is charging for calls most other institutions do not. How you word the conclusion will differ depending on your audience and what they care most about. The following examples illustrate how the wording must change given an audience’s needs. Example One Colorado State should discontinue the practice of charging faculty for personal calls. This is a good example if the people you work for are only interested in this issue. It begins with a summary of conclusions regarding only the CSU population. Example Two Because I have found that over 75% of comparable institutions do not charge for personal calls, I have concluded that our faculty is justified in objecting to this practice which should be seen as a â€Å"perk† for our faculty. This sentence provides unnecessary information about other institutions and/or why the faculty think they deserve to have these calls paid for. Your readers can get that information from the report. Further, the use of â€Å"I† is unnecessary since your readers already know who wrote the report. Writing Recommendations After beginning with a summary statement of your findings, the executive summary should go on to provide a specific recommendation for action geared toward your audience. For example, the report on charging for personal calls was requested by the president’s office, not the individual departments and colleges who actually determine policy. As a result, the recommendation for action is geared toward what the president’s office should do, not the other departments involved. To learn more about writing recommendations: After summarizing the entire article and/or research report(s), an executive  summary ends with a one or two line recommendation for action. Simple Formula Executive summaries frequently make use of transitional phrases to encapsulate the preceding information in the same sentence as the recommendation. The format can almost be envisioned as a formula: [transitional word] + [concise statement of information provided in summary], I recommend that [corporation, office, person in question] do [recommendations]. More Complex Recommendations In other cases, the recommendation might be complicated enough to justify a summary of causes for the recommendation. In this case, the recommendation paragraph usually begins with a summary of how the writer reached the recommendation. Example Susie’s Cookies began as a small business in Cleveland, Ohio which has expanded to include 45 stores throughout the Midwest. Plans have already been instituted to expand sales nationwide, using the same â€Å"mall-concept† marketing strategy which has proven successful in the Midwest. Despite these plans, Susie’s Cookies may be in danger of bankruptcy. Susie’s quadrupled its sales in the last two quarters, realizing a profit of $750,000 in the current year, an increase of $250,000 over the previous year, due to its increase in advertising. To realize equivalent sale figures nationwide, however, it is projected that advertising costs will increase by 200% for the first two years of the national expansions. Further, construction costs for the new stores are estimated to be 20 million dollars. The result of increased advertising and construction costs will put a substantial debt burden on Susie’s cookies, an estimated $750,00 to 1 million a year. Given that sales did not reach current levels in the Midwest until the 45 stores had been operating for five years, projected sales nationally will not cover expansion costs. As a result, Susie’s Cookies is likely to show a loss of almost $2 million for at least the next five years. Due to the high advertisement and development costs of national expansion. Susie’s Cookies may not be able to continue doing business in the future. Therefore, I recommend that Mrs. Field’s does not participate in the hostile takeover  under consideration because the threat of competition will not be realized. Justification Finally, an executive summary provides an analysis and/or justification for the proposed action in terms the audience will consider important. In many cases, this might involve a monetary analysis as in the example to the right, but actions can be justified many ways, depending on the concerns of the audience and the topic of the report (e.g. for CSU these might include increase in student learning, better relationship with the community, etc.). justification for the recommendation by referring to information summarized. A recommendationà ¢Ã¢â€š ¬Ã¢â€ž ¢s justification is usually based on a reference to material already provided in the summary. In other cases, the justification for the recommendation might be complicated enough to justify a summary of causes for the justification. In this case, the recommendation paragraph usually begins with a summary of how the writer reached the conclusion that leads to the justification. Example Justification Based on the current number and length of long-distance personal calls by faculty, such a proposal would cost the university $150,000 annually. In comparison to the overall budget, this is a small amount, but one which might â€Å"pay for itself† in terms of faculty satisfaction and possible recruitment benefits. Example Susie’s Cookies began as a small business in Cleveland, Ohio which has expanded to include 45 stores throughout the Midwest. Plans have already been instituted to expand sales nationwide, using the same â€Å"mall-concept† marketing strategy which has proven successful in the Midwest. Despite these plans, Susie’s Cookies may be in danger of bankruptcy. Susie’s quadrupled its sales in the last two quarters, realizing a profit of $750,000 in the current year, an increase of $250,000 over the previous year, due to its increase in advertising. To realize equivalent sale figures nationwide, however, it is projected that advertising costs will increase by 200% for the first two years of the national expansions. Further, construction costs for the new stores are estimated to be 20 million dollars. The result of increased advertising and construction costs will put a substantial debt  burden on Susie’s cookies, an estimated $750,00 to 1 million a year. Given that sales did not reach current levels in the Midwest until the 45 stores had been operating for five years, projected sales nationally will not cover expansion costs. As a result, Susie’s Cookies is likely to show a loss of almost $2 million for at least the next five years. Due to the high advertisement and development costs of national expansion. Susie’s Cookies may not be able to continue doing business in the future. Therefore, I recommend that Mrs. Field’s does not participate in the hostile takeover under consideration because the threat of competition will not be realized. Example Executive Summary The Mountain Resort charges below average rental rates. (concise statement of findings) The attached report recommends a 20% increase in price for the following equipment: 1. downhill skis, 2. telemark skis, 3. boots/shoes for downhill, telemark, and cross-country skis. (specific recommendation for action) Based on average rental business for 1992-1995, these increases would generate an annual rental profit for Mountainview of $750,000. This figure represents an overall gain of $150,000 over current rental profits.(justification for proposed action) Additional Resources Other Writing Guides are available to help you write executive summaries. Choose any of the following for more information: †¢Purpose †¢Audience †¢Organization

Psychology’s Classical Theorists Essay

In the field of psychology, Sigmund Freud, Alfred Adler, and Carl Jung, developed three distinct theories of personality that to this day, continue to be the foundations on which all modern psychological theories are built. All three of these remarkable men knew and worked with each other. When Adler and Jung praised Freud’s book on dream interpretation, they were invited to join Freud’s circle of peers, who met weekly at his home in Vienna, Austria (Engler, 2006). At these meetings they discussed new and groundbreaking aspects of psychopathology (Comer, 2008). Freud, Adler, and Jung are unequivocally the most influential figures in modern psychology (Comer, 2008). Freud’s concept of the id, the ego, and the superego, are the underlying factors that began all three schools of thought and that provide the foundations of modern psychology (Engler, 2006). Freud believed that the id had no contact with reality and worked on the pleasure principle and hedonistic wants, with no morality involved. The ego develops as children experience the demands and constraints of reality. It uses reasoning to make decisions. The superego is concerned with right and wrong, it is the moral compass, the conscience in each individual (Comer, 2008). Freud believed that people are unaware of the most important personality processes. Like an iceberg, only the small portion of the conscious mind is accessible and above the water. The preconscious, just out of reach, and the subconscious, deeply repressed, is below the water completely. These are the reason for most problems with behavior and the personality, according to Freud (Nystul, 2006). Freud also theorized that the personality was formed by early childhood experiences, called psychosexual stages (Engler, 2006). If a child’s basic needs are not being met during one of these stages, the child may become â€Å"fixated† or stuck in that stage. For example, if an adult smokes, he or she could be said to be â€Å"orally fixated. † According to Freud, infants at the oral stage use their mouths to explore their environment (Engler, 2006). Freud’s emphasis on sexuality is one of the main reasons why Adler and Jung disagreed with him. They thought that Freud put entirely too much emphasis on the libido and sexual energy in children. Freud and Adler met every Wednesday for eleven years (Comer, 2008). In 1911, Alder, along with eight colleagues, broke away from Freud’s circle to form the school of â€Å"Individual Psychology† (Engler, 2006). Adler’s theory differed from Freud’s in that it focuses on the person as a â€Å"whole. † The Adlerian term, individual psychology, refers to the human being as indivisible, as opposed to Freud’s view of an individual being, internally divided (Engler, 2006). For Adler, each aspect of the personality points in the same direction (Nystul, 2006). Adler saw how humans connect with one another, with family, with friends, with community, and with society as a whole. He believed that this interconnectedness is essential for an individual to develop and to thrive (Comer, 2008). Each person develops uniquely, according to acquired experiences, both past and present. The process starts at infancy, as children compare themselves to older children and adults, they experience feelings of inferiority (Engler, 2006). This is a normal reaction to the awareness of not being able to do as one pleases. These feelings motivate people to strive towards usefulness and to become contributing members of the family, the group, and the society at large (Nystul, 2006). Carl Gustav Jung, long an admirer of Freud, met him in Vienna, Austria in 1907, after Jung praised Freud’s book, â€Å"The Interpretation of Dreams† (Comer, 2008). At this historical meeting they talked for 13 hours (Nystul, 2006). Freud thought that Jung, twenty years his junior, was to become his heir apparent. In 1910, Jung did become the first president of the International Psychoanalytic Association (Engler, 2006). However, in 1914, Jung broke away from Freud, primarily because he disagreed with Freud’s view of sexuality (Nystul, 2006). Using his own theories, he then began the school of â€Å"Analytical Psychology. â€Å"Jung’s theory of personality divides the psyche into three distinct parts: the ego, consisting of the conscious mind, the personal unconscious, which contains thoughts, memories, and experiences that are not presently conscious, but can be, and the collective unconscious (Nystul, 2006). The collective unconscious could be described as a â€Å"psychic inheritance† (Comer, 2008). It could also be a type of reservoir of the human experience as a species. Yet, the individual is never conscious of its presence (Feist, 1985). Jung’s â€Å"Archetypes of the Personality† evolve from the collective unconscious. These are the persona and its shadow, the female anima and male animus, and the self. Jung felt that until balance could be found within these archetypes in each individual, the complete realization of the self could not be achieved (Comer, 2008). The son of a pastor, Jung had a great interest in spirituality and its effects on the personality. His studies and knowledge of eastern philosophy, yoga, and meditation have certainly had an impact on his theories and have contributed greatly to today’s holistic approach to overall health (Nystul, 2006). Jung’s theories and writings have had a major impact on contemporary thought in many areas such as art, music, and literature (Douglas, 2005). Jung also coined the term â€Å"synchronicity,† which can be defined as â€Å"meaningful coincidences† occurring in everyday life (Engler, 2006). Jung claimed that there exists a synchrony between the mind and the phenomenal world of perception in each individual. For example, thoughts of an old friend fill one’s mind in the evening. The next morning, that particular friend calls, or news about them is received, out of the blue. However, no physical evidence has been found to support this idea (Strogatz, 2004). Although Freud, Adler, and Jung had their unique theoretical differences, they also shared many commonalities. For instance, they all utilized hypnosis and dream interpretation as therapeutic tools to treat their patients (Comer, 2008). They also all agreed on the importance of early life experiences and the existence of unconscious processes (Nystul, 2006). In the field of psychology, Sigmund Freud, Alfred Adler, and Carl Jung, developed three distinct theories of personality that to this day continue  to be the foundations on which all modern psychological theories are built. In their day, these three men were on the cutting edge of the newest science of western civilization. If not for Freud, Alder, and Jung psychology would not have evolved into the field that it is today. ReferencesComer, Ronald, J. (2008). Fundamentals of abnormal psychology. (5th edition). New York, NY. Worth Publishers. Douglas, C. (2005). Current psychotherapies. (7th Edition). (pgs. 96-129). Itasca, Ill. F. E. Peacock. Engler, Barbara. (2006). Personality theories. (7th Edition). Boston, MA. Houghton, Mifflin Company. Feist, J. (1985). Theories of personality. New York, NY. Holt, Rinehart, & Winston. Nystul, Michael (2006). Introduction to counseling, an art and science perspective (3rd Edition). Boston, MA. Pearson, Allyn, & Bacon. Strogatz, Steven, H. (2004). SYNC: How order emerges from chaos in the universe, nature, and daily life. New York, NY. Hyperion. NOTE FROM AUTHOR: The only comments from my professor were about APA formatting, like margins, and double spacing the bibliography. No points were lost for this.